The Barbie playbook: How Mattel's CEO is transforming the toy maker into an entertainment company
Mattel CEO Ynon Kreiz laid out how he's applying lessons from Barbie to build franchises around Matchbox cars, Hot Wheels, ...
YourTango15h
The Silly Toy That Exposed My Broken Marriage — 'My Heart Knew This Was About Way More Than A Gift'
Motherhood is a demanding long-term role characterized by having someone almost entirely dependent on you. As these changes ...
Wildly popular ’80s toy has another shot to overcome long-running snub
Despite its popularity, it has always fallen short in the balloting for the Toy Hall of Fame — taking a backseat to not only ...
P-H-M elementary student allegedly brings realistic-looking toy gun onto school bus
The St. Joseph County Police Department says its school resource officers were called to investigate what was believed to be ...
Don’t buy your child gardener this Stanley-branded toy gardening set. It may contain lead
The Pennsylvania Department of Health is recalling Stanley-branded gardening tools. Here's why, and everything else you need ...
The UK47m
Fast growing toy and games distributor bought by German investor
German gaming and toy investor Saga Alliance has invested in Blackburn-based distributor Heathside to support expansion ...
Toy company Hasbro considering moving headquarters from R.I. to Boston
According to the BBJ, the company’s lease on its Pawtucket headquarters is up in 2025. Hasbro is the second major toy brand ...
toybook3h
Transformers, Hess Toy Truck, Battle Pokémon, My Little Pony for a Slot in the National Toy Hall of Fame
The Transformers return as a nominee as the brand celebrates its 40th anniversary, while the Hess Toy Truck is also looking ...
The Company That Created The Magic Wand Also Makes Tanks? And 7 Other Facts About History’s Most Famous Sex Toy
Hitachi released a de facto sex toy that would change the landscape of self-pleasure. Here are 8 fun facts about how it came ...